Privacy Policy

Last Update On May 10

ROAR Beverages, Inc., a Delaware corporation, (“ROAR,” “we,”, “us” or “our”, as the context may require) respects and values your privacy. As part of our commitment to using the information that you share with us responsibly, we want you to be familiar with how we collect, use, and disclose information relating to you, your computer, or your device and that enables your identification (“Personal Information”).

This Privacy Policy describes how we process Personal Information about you that we collect through each website, application, or online property operated and controlled by us (including, without limitation,  from which you are accessing this Privacy Policy (the “Site”). This Policy is part of, and incorporated into, the terms and conditions of the Website Terms of Service (the “Terms of Service”), available at, which govern your use of the Site. This Privacy Policy does not apply to information that we collect offline, such as over the telephone or in person. By using the Site, you agree to the terms and conditions of this Privacy Policy.

Please read this Policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, please do not provide us with Personal Information, or other information or content, and you are not authorized to, nor shall you, use the Site. By accessing or using this Site, you agree to this Privacy Policy. This Policy may change from time to time (see the Section entitled “UPDATES AND CHANGES TO OUR PRIVACY POLICY” below). Your continued use of this Site after we make changes is deemed to be acceptance of those changes, so please check the Policy periodically for updates.

If you have any questions regarding this Privacy Policy or the use of your Personal Information under this Privacy Policy, please contact ROAR via email at, or at:

Roar Beverages, Inc.

315 Columbia Street

Bethlehem, Pennsylvania 18015
Attn: Legal


a) What You Give Us

Some parts of the Site may ask you to submit Personal Information in order for you to benefit from the specified features or to participate in a particular activity. For example, you may voluntarily provide Personal Information to us in the following ways:

  • E-mail Correspondence: If you contact us via e-mail, we may keep a record of that correspondence.
  • Order Information: When you place an order on the Site, we obtain from you the information we need to enable the transaction. This may include your name, delivery address, billing address, telephone number, email address, and Payment information. We may also retain details of your specific orders and transactions.
  • Registration For An Account: If you register for an account with us, we will collect the information that you voluntarily provide when registering. This information may include your name, username, password, address and other information.
  • Subscribe to Mailing List: If you subscribe to our email mailing list, we will collect your email address, and other applicable information.
  • Social Media Use: We receive Personal Information that we collect from your interaction with our social media pages, including, without limitation, on Facebook, Instagram, Pinterest, Twitter, and YouTube.
  • Comments and Forums: We collect any Personal Information that you provide to us in publicly available comments, reviews, testimonials, and other similar forums.

We may combine Personal Information you submit through the Site with other information we have collected from you, whether on-line or off-line. We treat the combined information in accordance with this Privacy Policy.


When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.

When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

Email marketing (if applicable): With your permission, we may send you emails about our store, new products and other updates.

Text marketing (if applicable): With your permission, we may send text messages about our store, new products, and other updates. Updates include Checkout Reminders. Webhooks will be used to trigger the Checkout Reminders messaging system.

b) Information from Use of the Site

Through your use of the Site, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns. . Generally, this information is collected through what we refer to in this Privacy Policy as “Traffic Data.” We may collect and store such Traffic Data automatically whenever you interact with the Site. For example, Traffic Data includes, but is not limited to: (i) details of your visits to our Site, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Site; and/or (ii) information about your computer (tablet, phone or other device) and internet connection, including your IP address, operating system, browser type and reference site domain name every time you use the Site. We may collect information regarding user traffic patterns, search queries and Site usage. Traffic Data is used, among other purposes, to analyze and improve the Site, to provide you with a better experience on the Site, and to show you offers tailored to you.

c) Users Under 18 / Data about Children

The Site is intended to be used only by users who have reached the age of majority in the jurisdiction where you reside (which in most states is 18 years old) or that have the permission of a legal guardian (e.g., a parent) to use the Site. Notwithstanding the foregoing, if you are under the age of 13, you may not use the Site or any content, material, products or services made available on or through the Site

We do not knowingly collect Personal Information through the Site from children under the age of 13. If you are under the age of 13, do not use, or provide any information on, this Site or through any of its features, register on the Site, make any purchases through the Site (as further addressed in the Terms of Service, purchases may only be made by individuals who have reached the age of majority in the jurisdiction where they reside (which in most states is 18 years old)), use any of the interactive or public comment features of this Site, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received Personal Information from a person under the age of 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a person under the age of 18, please contact us in the manner described above.

California residents under 16 years of age may have additional rights regarding the collection and sale of their Personal Information. Please see the “YOUR CALIFORNIA POLICY RIGHTS” section below for more information. 


a) General Use of Information

We use Personal Information submitted by you or otherwise collected through the Site for the purposes described in this Privacy Policy and as otherwise described to you at the point of collection. Generally, we use the information you provide for the reason for which it was provided. For example, if you contact us by e-mail, we will use the Personal Information you provide to answer your question or resolve your problem and will respond to the email address from which the contact came. We may also use Personal Information about you as specifically described below:

  • Requests, Inquiries, and Applications: We may use your Personal Information to process, evaluate, and respond to your requests, inquiries, and applications. So, if you provide us with Personal Information to participate in a promotion, we may use your information to administer your participation. If you request certain information from us, we will use your Personal Information to process and respond to your request.
  • To Process Orders: We may use your Personal Information for purposes of fulfilling orders and enabling transactions via the Site.
  • Mailing List: If you join our email mailing list, we will use your email, other information you have provided to us, and Traffic Data to send you promotional emails that we think may be of interest to you. If you supply us with your postal address, you may receive periodic mailings from us with information on new products and services or upcoming events. You can opt-out of our email or postal mail mailing list via the options described in this Privacy Policy.
  • Manage Our Relationship With You: We may use your Personal Information to send you important information regarding our relationship with you or regarding the Site, such as information about changes to our terms, conditions, policies, and other administrative information.
  • Internal Business Purposes: We may use your Personal Information for internal business purposes, including, without limitation, to help us operate, evaluate, and improve the quality of the Site; to better understand those individuals that utilize the Site; to verify your identity; to prevent, protect against, identify, or address fraud, unauthorized activity, claims, liabilities, and other wrongdoing; to provide you with customer service; and to generally manage our business.
  • Analytics: We may use Traffic Data to perform data analytics. To learn more about how we use Traffic Data, please see the subsection above entitled “INFORMATION FROM USE OF THE SITE” of this Privacy Policy.
  • Online Promotions: We use Traffic Data and other Personal Information to let you know about events, offers, products, and services that we think may be of interest to you, including through direct mail, email, on our Site, and on third-party sites.
  • Legal Requirements, Industry Standards, and Contractual Obligations: We may use your Personal Information for complying with and enforcing applicable legal requirements, industry standards, and our contractual obligations.

We may use non-personal information or aggregate information that does not identify an individual without restriction, and we may share such information with third parties.


We may share your Personal Information only as described in this Privacy Policy or as otherwise described to you at the point of collection.

  • Affiliates: We may share your Personal Information with our affiliates for purposes consistent with this Privacy Policy. Our affiliates will be bound to maintain that Personal Information in accordance with this Privacy Policy.
  • Service Providers: We may share your Personal Information with individuals or companies that we hire to provide services to us, such as website hosting services, logistics professionals, and delivery companies.
  • Business Partners: We may share information with third-party marketing companies and advertising partners, who may use the information to deliver advertisements about our products and about third-party products that may be of interest to you by mail, email, on this Site, or on other websites.
  • Business Transfers: We may transfer your Personal Information in the event of a business sale, merger, consolidation, change in control, transfer of substantial assets, bankruptcy, liquidation, or reorganization. We may also disclose your Personal Information in the course of due diligence of such a transaction. You acknowledge and agree that any successor to, or acquirer of, ROAR (or its assets) will continue to have the right to use your Personal Information and other information. Whether the recipient of your Personal Information in these cases will handle your Personal Information pursuant to this Privacy Policy will depend on the applicable law and other factors.
  • Legal Requirements: We use and disclose Personal Information as we believe to be necessary or appropriate: (i) under applicable law, including, if applicable, laws outside your jurisdiction residence; (ii) to comply with legal process; (iii) to respond to requests from public and government authorities, including public and government authorities outside your country of residence; (iv) to enforce our terms and conditions; (v) to protect our operations or those of any of our affiliates; (vi) to protect our rights, privacy, safety, or property, and/or that of our affiliates, you, or others; and (vii) to allow us to pursue available remedies or limit the damages that we may sustain.
  • Passively Collected Information: We may share Traffic Data that does not identify you directly, but may identify your computer or device, as described in this Privacy Policy.
  • Comments and Forums: If you provide Personal Information on the Site in comments to a blog or in a testimonial, this information will be publicly available to anyone using the Site.
  • Other Purposes. In addition, we may disclose Personal Information that we collect or you provide as described in this Privacy Policy:
    • To fulfill the purpose for which you provide it;
    • For any other purpose disclosed by us when you provide the information; and/or
    • With your consent.


As you navigate the Site, certain Traffic Data may be passively collected, meaning it is gathered without you actively providing it. This is done using the following technologies in the following ways:

  • Through your browser: Certain information is collected by most browsers, such as your Media Access Control (MAC) address, computer type and operating system type and version screen resolution, and Internet browser type and version.
  • Through your device: If you access the Site through a mobile device or other network-connected product, certain information may be collected about that device, including your device type, network service provider, and other identifiers. We may collect unique device identifiers (such as IDFA and AID tags and UUID and UDID identifiers) associated with the devices you use to access the Site.
  • Using cookies: Like many companies, our Site may use “cookies” to help make sure the Site is meeting the needs of its users and to help us make improvements. Cookies are bits of text that are placed on your computer’s hard drive when you visit certain websites. We may use cookies set by us on the Site to tell us, for example, whether you have visited us before or if you are a new visitor. You can refuse our use of some or all cookies by turning off the use of cookies in your web browser. If you use your browser settings to block all types of cookies you may not be able to access all, or parts, of our Site or functionality may be limited. You can set your browser to notify you before you receive a cookie, giving you the chance to decide whether to accept it. You can also set your browser to turn off cookies. Changing your internet browser settings can prevent the use of cookies. Each browser has a different procedure for disabling the use of cookies. The Help function within your browser should tell you how. Alternatively, you may visit where you can review information on how to control cookies on a variety of browsers.
  • Using Monitoring Tools: Cookies are not the only way to recognize or track visitors to a website. We may use other, similar, technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”) to better tailor the Site in order to provide a better service. These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Site. These technologies usually work in conjunction with cookies. To disable cookies used on our Site, and, therefore, any other tracking technologies that work in conjunction with these cookies, please follow the instructions below.
  • IP Address: Your IP Address is a number that is automatically assigned to the computer that you are using by your Internet Service Provider. An IP Address is identified and logged automatically in our server log files whenever a user visits the Site, along with the time of the visit and the page(s) that were visited. Collecting IP Addresses is standard practice on the Internet and is done automatically by many online service providers, including website operators. We use IP Addresses for purposes such as calculating Site usage levels, helping diagnose server problems, and administering the Site.
  • Social Media Plug-Ins: We use social media plug-ins from social media networks like Facebook, Pinterest, Instagram, and YouTube, which are labeled on our Site with the well-known symbols of the respective social network. If you interact with these plug-ins, your activity on the Site may also be made available to those social networks. In order to understand how those social networks use and disclose your Personal Information, please review the privacy policies available on the websites of those social networks.
  • Do Not Track Signals: Our Site currently does not respond to “Do Not Track” (DNT) signals and operates as described in this Privacy Policy whether or not a DNT signal is received.

Although our use of passive collection technologies may change over time as technology evolves, the above descriptions are designed to provide you with additional detail about our current approach to information collected from passive technologies. 

Third-Party Use of Cookies and Other Tracking Technologies

Some content or applications, including advertisements, on the Site are served by, or may be served by, third parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone, or in conjunction with web beacons, or other tracking technologies to collect information about you when you use our website. The information they collect may be associated with your Personal Information or they may collect information, including Personal Information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.


We take what we believe to be reasonable steps to protect the Personal Information collected by us from loss, misuse, unauthorized use, access, inadvertent disclosure, alteration, and destruction. However, no network, server, database, or Internet or email transmission is ever fully secure, error-free, or “hacker proof.” Therefore, you should take special care in deciding what information you provide to us. Please keep this in mind when disclosing any Personal Information. 


We generally retain Personal Information for so long as it may be relevant to the purposes above, or for longer when required by law. To dispose of Personal Information, we may anonymize it, delete it, or take other appropriate steps. Even if we delete your Personal Information, it may persist on backup or archival media for an additional period of time for legal, tax, or regulatory reasons, or for legitimate and lawful business purposes.


Opt Out From Direct Electronic Communications. We may send you direct electronic communications, such as through email. You may “opt out” of receiving these electronic communications by following the instructions in the message that you receive, or by sending a communication as indicated at the beginning of this Privacy Policy specifying which communications you no longer wish to receive. Note that we may still send certain administrative messages to you by email. Please note that if you use more than one name or email address when communicating with ROAR or using the Site, you may continue to receive communications from us to any name or email address not specified in your opt-out request.

Opt Out From Postal Mailing List. We may send you direct communications by mail to your postal address. You may “opt out” of receiving these communications by sending a communication as indicated at the beginning of this Privacy Policy specifying which communications you no longer wish to receive.

Opt Out From Cookie-Related Processing. You can opt out from certain cookie-related processing as described in the Section entitled “COOKIES AND OTHER PASSIVE COLLECTION TECHNOLOGIES” of this Privacy Policy.

Additional Opt Out Rights. You may opt out of having your directly identifiable Personal Information, which has been voluntarily provided to us through online forms, membership or registration forms, surveys, online purchasing, or e-mail, prospectively retained by us, used by us for secondary purposes, or disclosed by us to third parties, by contacting us as indicated at the beginning of this Privacy Policy and including your name and physical address. Please note that certain exceptions to this opt-out right may apply where permitted by applicable law, including where we are unable to verify your identity, where Personal Information is necessary to obtain the products or services you have requested, or where Personal Information must be retained to comply with applicable law or legal process.

Right to Access and Correct. Upon your request via postal mail, e-mail, or telephone, we will provide you with a summary of any directly identifiable Personal Information retained by us that has been voluntarily provided by you to ROAR through online forms, membership or registration forms, surveys, online purchasing, or e-mail. You may modify, correct, change or update your Personal Information by contacting us via postal mail, e-mail, or telephone at the addresses or numbers above.

Nevada Residents: Nevada residents who wish to exercise their sale opt-out rights under Nevada Revised Statutes Chapter 603A may submit a request by contacting us as indicated at the beginning of this Privacy Policy and including your name and physical address. However, please know we do not currently sell data triggering that statute's opt-out requirements

Your California Privacy Rights

If you are a California resident, California law may provide you with additional rights regarding our use of your Personal Information. To learn more about your California privacy rights, visit


The business and operations of ROAR may change from time to time. As a result, at times it may be necessary for us to make changes to this Privacy Policy to reflect changes in the law, our data handling practices, or the features of our services, websites, and apps. We reserve the right, in our sole discretion, to update or modify this Privacy Policy at any time. Modifications to this Privacy Policy will be posted on the Site and the new Effective Date will be displayed at the top of this Privacy Policy. In certain circumstances, ROAR may, but need not, provide you with additional notice of such modifications, such as via email. Modifications will be effective thirty (30) days following the Effective Date, or such other date as communicated in any other notice to you.

Where required by applicable law, we will apply changes only with your consent.
Please review this Privacy Policy periodically, and especially before you provide any Personal Information. This Privacy Policy was updated on the date indicated above. Your continued participation in our programs, services, and events following the effectiveness of any modifications to this Privacy Policy constitutes your acceptance of those modifications. If any modification to this Privacy Policy is not acceptable to you, you should cease accessing, browsing, and otherwise utilizing ROAR’s Site, as well as its programs, services, and events.